Why Linus Tech Tips’ Pirate Box Video Got 2.3m Views & Official PSAs Get Ignored

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Why Linus Tech Tips’ Pirate Box Video Got 2.3m Views & Official PSAs Get Ignored


In recent years numerous campaigns have attempted to scare pirates into submission by linking their habit with malware that suddenly empties their bank accounts. For various reasons these messages are largely ignored yet a Linus Tech Tips video on avoiding cheap, piracy-configured set-top boxes has been viewed 2.3 million times in two weeks. So what’s the secret sauce?

linus-pirate-sOnline piracy has always been linked to computer viruses and similar badware but for years that connection was rarely exploited by groups hoping to deter piracy. KaZaA and LimeWire users needed no reminder, of course.

Several years ago, TorrentFreak was reliably informed that anti-piracy groups were preparing to push the piracy/malware nexus into the mainstream. What followed was a series of reports and PSAs that focused on ‘concerns’ that pirates were being infected with malware, but skipped over important details such as ‘where’ and ‘how’.

“Don’t use pirate sites,” was the best advice on offer; security software was never mentioned.


The rest of this article can be read on TorrentFreak.com

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